Who plays, and who could · survey research + official statistics
Demographics
Two datasets, deliberately kept apart. Gamer demographics are published survey findings about players, attributed to the researchers who ran them. Population demographics are official per-country statistics about everyone. Every figure carries its source, and every gap is labelled.
Whose numbers these are. Every figure below comes from a named publisher — GeoPoll, PAGG, Newzoo and Carry1st for the player surveys; the World Bank, ILO and UNESCO for the official statistics — and is reported here with its sample, markets, date and a link back. This platform has run no player survey of its own, so nothing here is presented as our primary research. Cards marked partial carry real data that describes the population rather than gamers specifically; each one says so, and names the source that would close the gap, rather than being estimated into existence.
349M
Total gamers in Africa
2024
Newzoo × Carry1st
304M
Playing on mobile
87% of all gamers
Newzoo × Carry1st
+32M
New gamers added
10% YoY growth
Newzoo × Carry1st
$1.8B
Market revenue
2024, +12.4% YoY
Newzoo × Carry1st
3 published5 partial0 not publishedClick any card for the full breakdown and its source