Whose numbers these are. Every figure below was published by a named researcher — GeoPoll, PAGG, Newzoo or Carry1st — and is reported here with their sample size, markets, date and a link back. This platform has run no player survey of its own, so nothing here is presented as our primary research. Where a category has no published free figure, it says not published and names the kind of source that would fill it, rather than being estimated into existence.